The Ambassador of the Arabian Mishlah.
A Wealth Strategist & Financial Educator.
A Proponent of Self-Learning.
A Lover of Finance, Business, and Culture.

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A program in which Muhammad Alqefari travels around the world sharing Saudi culture through intercultural dialogue, linguistic exchange, and economic discourse. Using the symbol of the Arabian Mishlah, the black and gold cloak, he conveys a message of peace, prosperity, and financial empowerment across cultures.
Who is Muhammad Alqefari?
Muhammad Alqefari is a global speaker, media curator, and business storyteller, known for demystifying finance, entrepreneurship, and innovation. With over 2 billion viewers and 2M+ followers, he shares insights on finance, business leadership, and global markets, making complex topics accessible to diverse audiences.
He has spoken on major global stages, including TED, and delivered talks across the UK, MENA, Switzerland, the US, and LatAm. His ability to communicate in five languages—English, French, Italian, Spanish, and Arabic—has allowed him to bridge cultures and connect with global business leaders, policymakers, and entrepreneurs.
His media career began at a young age, gaining recognition for simplifying finance and entrepreneurship for global audiences. Through his work in business media, he brings insightful stories about how economies function, how wealth is built, and how innovation drives global markets.
Wealth Management & Family Office Experience
With a strong interest in wealth management and family offices, Muhammad has worked directly with ultra-high-net-worth individuals (UHNWIs) and family offices, specializing in wealth structuring, governance, and succession planning. During his time at PwC Middle East, he contributed to private wealth solutions, helping families secure their financial legacies for future generations.
Muhammad is a strong advocate for youth financial stewardship, ensuring that the next generation is equipped with the skills and knowledge needed to sustain and grow their family’s wealth. He emphasizes the importance of financial literacy, entrepreneurial mindset, and investment education for young heirs, helping them take an active role in wealth preservation, strategic investing, and leadership within family enterprises.
His expertise extends to economic diplomacy and financial strategy, making him a key voice in discussions on financial stewardship, intergenerational wealth, and the future of youth-led wealth management.
He was born in London, where he received his primary school education. He showed his talent at an early age, when he started using his father’s computer at the age of three. He learned graphic design with Photoshop at the age of 6 and began to code by creating a program to clean up neglected computer files on his fathers computer at the age of 7. With a keen creative mind, he also began to record different types of videos, ranging from comedy, cooking, acting and gaming on Instagram and YouTube. He would spend hours recording and editing his videos, learning the basics of media and cinematographic. This helped develop his passion for rapid self-learning.
From then on, he immersed himself in the world of knowledge and academia, determined to excel in various academic fields. He was an outstanding student at a British public school in London, impressing his teachers with his academic prowess and leadership among his peers. His language skills were compared to those of members of parliament, and his computer skills earned him the nickname ‘Computer Boy’ for his dedication and assistance to the school’s computer and IT programs.
Despite his young age, he won a short story writing competition and had one of his stories published in the British magazine “Young Gifted”. He was also nominated to transfer to the school for the gifted in London. Subsequently, due to his acadmeic excellence, he was awarded a scholarship to the prestigious boarding school, Harrow School.
At the age of 11, he moved back to his ancestral lands, the Kingdom of Saudi Arabia with his family. This change further developed his adaptability and quick learning, as he began to improve his Arabic and gave the opportunity to deepen his roots in his Saudi culture and history. This proved a transformative experience for Muhammad, helping to further hone his personal discipline and love for self-learning, with the added benefit of giving him a multicultural upbringing and a love for different cultures. He conducted workshops, including one on SMART goals, and excelled in cinematography, editing, reading, and self-learning.
His career in the media began at the age of 11, after he was invited to talk about SMART goals on one of the largest Middle Eastern television networks, after a tweet of a talk he gave at a workshop on smart goals went viral in the Kingdom. He’s also appeared on several TV channels such as Al-Jazeera, Saudia TV, Al-Akhbariya, Al-Khaleejia, Al-Resalah, and other international channels. He hosted his first TV Show on Live TV at the age of 13, a show revolving around the tech world in Arabia. Having been a viral hit, trending on Twitter, he went on to host a plethora of other shows, the most prominent revolving around Saudi Arabia, it’s culture and and traveling around the country showcasing its most beautiful sights.
Muhammad showcased a keen entrepreneurial spirit from a young age. At age 11, he began buying and selling different phone accessories in bulk. After borrowing a hundred pounds from his father, which he managed to swiftly pay back within a week; Slowly his business grew, he opened a website, an online market, and even began signing wholesale contracts with international companies like Anker and Energizer. He sold his business three years after starting at 20,000 at the age of 13.
With the uprise of TikTok and short form content, Muhammad decided to spread his message through social media, where garnered record-breaking views from the very beginning amassing millions of views on his first videos. He has become one of the youngest Saudi influencers focused on spreading self-education and peace and intercultural exchange.
Muhammad is currently studying Finance at Queen Mary University of London (QMUL) while actively pursuing his career in business media, financial education, and economic storytelling. Alongside his studies, he continues to produce documentaries on finance, entrepreneurship, and global markets, speak at international events, and work with family offices and UHNWIs to promote youth financial stewardship and wealth management education. Through his role as Safeer Almishlah, he bridges business, culture, and diplomacy, fostering economic dialogue on a global scale.
Outside of his professional pursuits, Muhammad is an award-winning equestrian, passionate about tennis and swimming. His dedication to sports reflects his commitment to discipline, perseverance, and excellence—values he applies both personally and professionally.
All of this is in service of his home, the Kingdom of Saudi Arabia, and Arabia as a whole.